In early April of 2019, Donald Lee accompanied his wife Christine to a routine ultrasound appointment.

The Lee’s were expecting twins — they were not expecting to spend the following weeks in the hospital.

During the ultrasound appointment, Christine was diagnosed with a short cervix, a condition that can increase the likelihood of preterm birth. She was immediately rushed to a hospital across the street. 

“We never went home after that,” Donald said. 

Christine laid in the hospital with her feet elevated higher than her head for three weeks in an attempt to prevent preterm birth. She eventually gave birth to twin daughters at 24 weeks — about four months earlier than typical.

Premature infants are often born with underdeveloped lungs and immune systems, according to the American Pregnancy Association. Most require medical support in order to survive for the first few weeks of their lives.

The Lee’s spent over 5 months in the Neonatal Intensive Care Unit (NICU).

“I asked a lot of physicians during that time, ‘What could we have done differently to prevent this?’” Donald said. “The answer across the board was the same: There was nothing we could have done.”

That answer wasn’t good enough for Donald. 

With a background in mechanical engineering, he set out to invent a medical device that would prevent preterm births. He began researching and prototyping and, eventually, developed a product that would become the foundation of Novocuff, a maternal healthcare startup working to reduce infant mortality caused by preterm birth.

Donald’s daughters are now three years old. They’re healthy. They go to preschool. They beat the odds.

But not all families are as lucky. Roughly 20 percent of infants born at 24 weeks do not survive, according to an American Medical Association journal.

Novocuff is working to change that.

There are a million deaths worldwide attributed to preterm birth, but 75 percent of those deaths could be prevented by delaying labor, Donald said.

Novocuff’s medical device can extend pregnancy for women at risk of delivering their children prematurely. The silicone device is vaginally inserted and supports the body’s natural anatomy, applying compression to the cervix. It’s also adjustable, so physicians can change the compression as the patient’s body changes throughout the course of the pregnancy.

After developing the device, Donald was unsure how to bring that solution to market — so he reached out to a former colleague, Amelia Degenkolb, who was on the founding team of Alydia Health.

Alydia Health, formerly InPress Technologies, was a startup working to prevent postpartum hemorrhage, or excessive bleeding after giving birth, with their device, the Jada System. Degenkolb was one of the engineers who developed the Jada System.

Alydia Health was acquired by American pharmaceutical company Organon & Co. in 2021 for $240 million.

“It was all over the local news that Alydia was acquired by Organon for $240 million, and I assumed (Degenkolb) would be free,” Donald said. “And so I called her and I asked if she could meet for coffee.”

Donald arrived at Skippers Coffee with a presentation and pitch to convince Degenkolb to help bring Novocuff to market, but Degenkolb only needed to look at one page of Donald’s work before agreeing to join.

She became the CEO of Novocuff, handling the startup’s business relations, fundraising and FDA approval process. Donald became the startup’s official CTO, handling the development of their product.

Degenkolb said she was excited to start fresh with Novocuff and felt like she was “going in eyes wide open” after seven years with Alydia Health. “I  know about a lot of the potential pitfalls and detours that we can now avoid, and I have the right contacts and support to help us succeed in a much quicker way,” she said.

The Cal Poly Center for Innovation and Entrepreneurship (CIE) was a key resource in the success of Alydia Health — so Degenkolb brought Novocuff to the Cal Poly CIE.

“It was a natural fit for us,” Degenkolb said. “I had already been through this process once with (Alydia Health), and so we did it again.”

Novocuff joined the CIE Incubator, a two-year program that provides startups with the resources needed for smarter, faster growth. It connects participants with mentors, consultants and potential investors. Alydia Health participated in the same program in its early stages and graduated in 2012.

The Incubator also provides opportunities to earn funding through pitch competitions, like the CIE Small Business Development Center (SBDC) AngelCon. AngelCon is an annual event where tech-driven startups on the Central Coast compete to win equity-backed funding. Novocuff participated in AngelCon in 2022 and won $70,000 in equity investment.

With that funding, Novocuff is one step closer to accomplishing their goal of saving babies’ lives.

Donald said he hopes to eventually take Novocuff global. The device’s design is purposefully simple so that lower-income nations can utilize the device, even in the absence of a highly trained physician. 

“Globally, there’s about 15 million preterm labor cases,” Donald said. “Our aim is (for) our device to be straightforward enough and simple enough to use globally (so that) we can bring down that millions of deaths significantly.”

Zeste Farms is a startup leveraging vertical farming — the growing of crops in vertical layers, often in a climate controlled environment — to grow leafy greens and herbs.

The idea for the startup originated while co-founder Stan Kaplita realized that existing indoor vertical farming technologies were not being used to their full potential.

“I saw challenges with traditional farming with climate change, water scarcity and land scarcity, and I came to the realization that what can be grown inside will be grown inside,” he said.

Now, Zeste Farms has developed an efficient method of indoor vertical farming that requires lower operating costs and eliminates the “green premium,” or the additional cost of clean technology compared to that with greater greenhouse emissions.

Zeste Farms utilizes their innovation to grow unadulterated produce, which provides consumers with maximum nutrition and maximum flavor.

Early in the startup development process, Zeste Farms got involved with the Cal Poly Center for Innovation & Entrepreneurship, joining their Incubator. The Incubator is a two-year program designed to help early-stage startups develop into financially stable and scalable businesses by connecting participating startups with mentors, networking opportunities and resources that facilitate faster, smarter growth.

Kaplita, whose professional background is in engineering, said he joined the Incubator because his professional background led to an emphasis on engineering a product rather than developing a business.

“We were so lopsided as a company when we started out,” Kaplita said. “(The Incubator) pushed us in terms of marketing and sales.”

The Incubator provided Zeste Farms with the resources needed to grow from an idea to a startup. Through the program, Kaplita said he learned how to refine business pitches, market effectively and manage a startup.

“I look at the CIE as a critical resource and support for our company,” he said.

The Incubator has also created several networking opportunities that have been especially valuable to Zeste Farms, according to Kaplita. He was introduced to a business consultant who specializes in biological and agricultural technology who he meets with bi-weekly. The program also put Kaplita in contact with an angel fund that later invested in Zeste Farms.

Kaplita added that he benefits from the Incubator’s frequent guest speakers, who are able to provide different perspectives on the startup development process. Their advice can provide “a different approach to solve a problem,” Kaplita said.

The wealth of resources offered by the Incubator ultimately provide startups with a stability that Kaplita said he is grateful for.

“The CIE can help guide the ship a little bit,” he said. “It’s very approachable, very friendly. I feel very fortunate to have been in this area and to use the resource here.”

It’s the middle of summer, and many Cal Poly students have said goodbye to San Luis Obispo and returned home for the break. With Cal Poly and Cuesta College students making up nearly one-third of San Luis Obispo residents according to SLO City’s community profile, it isn’t uncommon to hear that “SLO is dead” during the summers — but we’re here to tell you that isn’t necessarily the case. Sure, there are less people in SLO, but there are still plenty of things to do. Here are just a few summer activities that CIE staff and students enjoy during our time off:

I like to go up to the coast and take photos. In Morro Bay, you can get up right near the sand and take photos of nature.

– Sheri Burlock, CIE Administrative Specialist 

Networking in SLO in the summer is kind of unmatched because no one has school to do.

– Dylan DeFazio, Lead Engineer at 2022 Summer Accelerator Startup Grip Safe

Surfing at Pismo Beach.

– Emily Gavrilenko, co-founder of 2022 Summer Accelerator Startup Ryde Carpool

For me, it’s got to be going to Blues games. Nothing says ‘summer’ like baseball & beer.

– Alyssa Espinola, CIE Marketing and Communications Coordinator

Downtown SLO’s Concerts in the Plaza.

– Liz Fisher, SBDC Program Manager and Madison Krum, SBDC Project Coordinator

Kayaking in Morro Bay.

– Lyndsey Park, CIE Graphic Design Intern

There’s paddle boarding in Morro Bay. I also like to hike Cuesta Ridge.

– Tyler Revak, CIE Videography Intern

I like to hang out in Avila. I’ll usually bring a book to read on the beach, then get a burger at Avila Market.

– Alyson Smith, CIE Public Relations and Digital Marketing Intern

I’d have to say hiking The P.

– Shaun Tanaka, CEO of 2022 Summer Accelerator Startup Grip Safe

Milestone’s Trivia Night.

– Will Tregenza, co-founder of 2022 Summer Accelerator Startup Quickie

My co-founders and I like to go over to one another’s houses, play Settlers of Catan, make dinner together and eat brownies. We’ve done that four or five times this summer.

– Josh Wong, co-founder of 2022 Summer Accelerator Startup Ryde Carpool

Live music at BarrelHouse Brewing Co. in Paso Robles. And the California Mid-State Fair — I’m going this weekend!

– Stephanie Zombek, CIE Marketing and Communications Manager

Many businesses are adopting remote working practices as more and more technologies can accommodate an online work style. Video by Emily Olstad.

Miles Hischier is the co-founder and Director of Sales at HiView Solutions, a Google Cloud partner that helps organizations improve their remote collaboration techniques and technologies.

Hischier founded HiView as an Information Technology (IT) company in late 2016 along with his co-founder and Director of Services, Narjit Patel. After deciding to centralize HiView around Google Cloud, they joined the Google Cloud Partner Program, which provides businesses with resources to leverage Google Cloud offerings.

The HiView founders then met Juan Morales in 2018. Morales, now the Director of Technical Services at HiView, was an engineer with a skill-set that aligned with the needs of the startup. Morales also knew several individuals with similar engineering know-how, all looking for employment opportunities where they could utilize their expertise.

The only issue: Morales and his colleagues were living in El Salvador.

Hischier, however, viewed the challenge as an opportunity to utilize the remote technology that his business is founded upon. He had Morales start working remotely for HiView from El Salvador, and HiView began to expand their teams across continents.

“That’s the company we’re looking to build,” Hischier said. “Our mission statement is, ‘Building your business for tomorrow,’ and we really feel that this remote, hybrid structure is here to stay.”

HiView continued to remotely scale up their El Salvador team over the next few years. Hischier didn’t meet his startup’s 15 El Salvadorian employees in-person until 2021 –– three years after they were initially hired.

The company operated efficiently despite its being completely remote, according to Hischier. The only challenge was “the socialization aspect,” he said.

To remedy the issue, Hischier spent a week in El Salvador, meeting and working alongside HiView’s Latin American team. Several employees from El Salvador also visited San Luis Obispo to visit the HiView base of operations, the Center for Innovation and Entrepreneurship (CIE) HotHouse. 

“We really believe that good work and good ideas can come from anywhere,” Hischier said. “You don’t have to be in a single company, corporate office.”

Three former Cal Poly soccer players are turning their passion for fitness into an entrepreneurial endeavor. Fourth year computer science major Michael Bautista has partnered with his friends Zack DiDonato and Rigas Rigopoulos to create EVO Athletics, a startup working to build an iOS application that allows users to explore new ways to achieve their health and fitness goals.

“We had this idea of creating a training facility and an application, and we decided why not try and pursue it as a sort of side project,” said Bautista. “Then one of our members found the Hatchery, and we decided to join and try to pursue it as a startup idea.”

The Hatchery, an on-campus Center for Innovation and Entrepreneurship (CIE) program that helps students develop their innovative ideas into viable startups, has been a valuable asset to the EVO Athletics team. While Bautista and his colleagues entered this project with the technical skills needed to create the EVO Athletics app, building and maintaining a business was entirely new to them. 

“I think the Hatchery is a great opportunity for all Cal Poly students,” said Bautista. “We decided to join the Hatchery because we had little to no business knowledge and, being a computer science student, I had very little resources to acquire those business skills. The Hatchery has really helped us in the business side of our company, while I can really focus on the technical side with my degree.”

One undertaking the Hatchery is currently helping the team with is customer acquisition. This means endless strategic interviewing of potential customers to identify the problems they face and innovating solutions for these issues.

Meanwhile, Bautista is developing their iOS application. The app will double as both the first step in the growth of EVO Athletics and Bautista’s senior project. He will be working with a Cal Poly mobile development professor through two quarters to develop the minimum viable product (MVP), or a simplified version of an app that allows a product team to quickly receive user feedback that they can use to improve their product.

“My personal next step for our startup is to get the MVP out, which I’m working on for my senior project,” said Bautista. “In terms of business, our next step would be to pitch to some investors, apply to Innovation Quest and hopefully get into the HotHouse to develop the business.”

Although EVO Athletics is still in its early stages, Bautista hopes that he can one day grow his startup into a nationally-recognized brand.

“I’d say one of our long-term goals is to be one of the top health and fitness apps in the app store and maybe create some sort of partnership with an athletic brand, like Nike or Adidas,” he explained.

For now, though, Bautista and his team are focusing on growing EVO Athletics into a sustainable business — one that Bautista hopes he can fully devote himself to after graduation.

“I definitely want to be able to work on this full time,” he said. “My two passions are technology and fitness, and this is the only thing I’ve found that combines the two.”

To keep up with EVO Athletics and other CIE startups, follow us on social media.  Instagram | Facebook | LinkedIn | Twitter

Senior projects are a norm across Cal Poly’s campus. These graduation requirements differ between the university’s six colleges and, in the Orfalea College of Business, differ between concentrations.

Within the realm of entrepreneurship, students are able to choose from one of two “senior sequences.” In one sequence, students get to work with a San Luis Obispo-based startup. In the other, students are given the opportunity to experience building their own company.

The latter sequence, referred to as “Experience Building a Startup,” most directly involves engineering students and business students concentrating in entrepreneurship, but students from all six colleges are welcome to take the course with their respective department’s permission.

For engineering students, the three-quarter Learn by Doing project acts in-totality as their senior project and consists of ENGR-463, ENGR-464 and ENGR-465. For non-engineering students, the sequence involves three, four-unit classes, in which one counts as their senior project credit: BUS-488: Building a Startup Skillset, BUS-487: Launching and Growing the Technology Start-Up, and BUS-464: Applied Senior Project Seminar.

“The course is ideal for anyone who thinks they want to start their own venture and want to see what that’s like, and it’s great for people who want to be a product manager,” explained one of the two course professors, Dr. Tom Katona. “The top feedback I get on why students choose this sequence, though, is that they want to take classes with people they haven’t been taking classes with for the last three years.”

The interdisciplinary nature of the course is what makes building a startup possible.

Over the course of the sequence, students form company teams to practice problem-solution tactics, ideation, customer development, competitive research, prototyping and user testing — all accomplished by having a range of skill sets and backgrounds involved. 

And while some students come into the course with an idea for a startup or product, Dr. Katona says there isn’t a guarantee that a whole team will want to work on it, nor is it as simple as having a cool idea.

“I tend to tell students who say they have an idea of what they want to make that I’m far more interested in hearing about the problem that they want to solve,” he said. “Then we’ll let the time in class help them figure out what the right solution to that is.”

While students can continue to build their startups post-graduation, that isn’t always the outcome — but second sequence professor, and CIE Entrepreneur-in-Residence, Dan Weeks says that continuing on with the company students build isn’t the whole point.

“I think 5% of students will continue on with their created companies and 95% we’re teaching an entrepreneurial mindset to,” Weeks explained. “If you go through a 9-month program with all of the detail we offer, no matter where you work after college, you’re going to look at things differently.”

This is exactly the reason mechanical engineering senior George Luebkeman chose this senior project.

“As an ME student, this option sounded like an excellent way to learn the fundamentals of entrepreneurship, which really sets me apart from other applicants for jobs I am applying to,” he said. “Having a Cal Poly engineering education paired with this entrepreneurship experience makes one a prime candidate for small, disruptive tech companies.”

Similarly, electrical engineering senior Russell Caletena says this senior project was one he couldn’t pass up.

“[The course has] taught me to prioritize empathy, creative thinking, and perseverance when working with others for a shared common goal,” he said. “The skills gained, challenges faced, and people I’ve networked with are all valuable experiences I’ll not only cherish, but also apply to my post-grad plans.”

Luebkeman and Caletena are students who plan to utilize their entrepreneurial mindset within already-established organizations in the future — often called “intrapreneurs.”

Business administration senior Kasey Moffitt, however, plans to take the knowledge she learns in this sequence to one day build her own company.

“As an entrepreneur, my ultimate goal is to one day start my own business,” she explained. “My entrepreneurship courses have given me a glimpse into how to start a business, however this course is giving me the hands-on experience that you can’t get from a textbook.”

Regardless of students’ post-grad game plans, this senior sequence provides them with endless experiential knowledge and the ability to mold the course to their needs.

“This is the good and the bad: there’s a lot of ambiguity in the class,” Dr. Katona said. “We can’t tell these innovative students exactly what to do, but we do understand the process by which these things get off the ground and that’s what [Weeks and I] help with.”

And as daunting as it may sound to build a startup versus taking a more typical senior project, course professors and students alike advocate for the course as the ultimate “Learn by Doing” experience with the safety net of school.

“Our whole attitude here is to fail often, but fail early,” Weeks explained. “You don’t know what you don’t know until you do things. That’s what Cal Poly is all about.”

Through this hands-on senior project, Caletena’s biggest takeaways have been to “think bigger,” “be bold” and “explore beyond your comfort zone.”

“For me, senior project means a lot more to me than a grade on paper,” said Caletena. “The sky is not the limit; the limit is whatever you set it to be and I strongly believe that ideas, no matter how small or big, can truly make a difference in people’s lives as long as we continue to pursue them wholeheartedly to bring them to reality.”

Ultimately, that is the essence of this entrepreneurial senior sequence: setting future intrapreneurs and entrepreneurs up for success and apart from others to make a difference in the real world.

Ryan O’Toole founded his business RAO Ideas at just 15 years old. While flying in his pilot father’s airplane a few years ago, O’Toole noticed that smaller airplanes weren’t equipped with storage for the expensive headsets needed when flying. That’s when he set out to design and 3D-print a headset holder for his father, who shared the product with others in the flying community. 

RAO Ideas has since developed into a fully functioning business with various headset holder designs available through both their website and the wholesale market. Its current base of operations: the HotHouse Annex.

The HotHouse Annex provides local entrepreneurs, small businesses and remote employees with a professional coworking space that encourages productivity and collaboration. Along with dedicated office spaces, conference rooms and kitchen amenities, the Annex offers coworkers a manufacturing lab fully equipped for product development.

“It’s a great space to induce that workflow,” O’Toole said of the Annex. “Everyone in there has a similar entrepreneurial mindset, and I definitely like that. It gets the brain juices flowing.”

O’Toole, who is currently a freshman at Cal Poly, hadn’t always planned to continue RAO Ideas into college. The 3D printers he uses to create his headset holders, in addition to the packaging materials used to ship his products, wouldn’t exactly fit in his dorm room. But the Annex was the perfect solution.

“I was thinking about seeing if I could get my parents or a friend back home to ship orders for me, but I really couldn’t figure it out,” O’Toole explained. “Then I found the CIE… I reached out and got pointed towards the Annex, found a space here and so far it’s been great.”

The practicality of the Annex is what originally appealed to O’Toole. The Higuera Street location is easily accessible and its manufacturing space allows O’Toole greater creative freedom in how he creates and produces his headset holders. 

It’s the people, however, that have quickly become O’Toole’s favorite aspect of coworking at the Annex.

“Everybody here is super nice, and it’s just a great workspace and environment,” O’Toole said. “I’ve met nothing but amazing, innovative people at the HotHouse.”

The young entrepreneur plans to continue building his business throughout his college years, with hopes to branch out from aviation headset holders and pursue new innovations. Coworking at the Annex is an integral facet of that plan.

“As long as my business is going strong, I’m planning to stay [at the Annex] at least until I’ve graduated from Cal Poly,” O’Toole said. “And maybe even after that. I really don’t know where my business is going to take me next.”

Find out how you can start coworking at one of the CIE’s coworking locations today at https://cie.calpoly.edu/coworking/. 

The COVID-19 pandemic resulted in an economic downturn that has caused a rapid increase in unemployment and homelessness throughout the United States. But in the midst of these challenges, student entrepreneurs have found inspiration. 

Communications studies seniors Maureen Turnbaugh and Marissa Soza saw the obstacles posed by the pandemic as opportunities to encourage togetherness and instill a sense of community in San Luis Obispo. Along with classmates Connor Haitfield (Liberal Arts and Engineering Studies), Alejandro Quintero (Interdisciplinary Studies in the Liberal Arts) and Kenzie Rutherford (Liberal Arts and Engineering Studies), they founded PolyVolunteers, a startup company with a mission to make finding volunteering opportunities easier than ever. 

The PolyVolunteers team is utilizing the Center for Innovation and Entrepreneurship (CIE) Hatchery program to create an app that will connect users with local organizations seeking volunteers and resources.

“We want to be that middle party that can connect people in the community with volunteer groups that they’re actually interested in,” Soza said. “Kind of like a matchmaking app.”

PolyVolunteers originated as a class project for the business and communication hybrid course BUS 458: Solving Big World Challenges. Each quarter, the class presents students with a social or environmental challenge specific to a local community — like the impact of COVID-19 on the San Luis Obispo community.

“From that course, we were able to identify that the homeless population is heavily hit by the pandemic,” Turnbaugh said. “We focused on how we could help and whether our solutions help the greater good. We needed to fine tune our ideas into a very specific position within the community and that’s when we really zoned in on volunteer work.”

BUS 458 professors Lynn Metcalf and David Asky suggested that PolyVolunteers take their idea to the CIE and connected Turnbaugh and Soza with CIE Director of Student Innovation Programs José Huitron. 

“We met with José and clicked with him and he told us everything that the Hatchery was about,” Soza said. “We just fell in love with it, so we decided to give it a go and so far it’s been very beneficial.”

The CIE Hatchery program provides student entrepreneurs with the tools they need to help their startups thrive. The on-campus program has connected PolyVolunteers with mentors to help them navigate the intricacies of entrepreneurship, as well as introduced the team to computer science and software engineering students who can help design the app. 

“You know, being a student and not really knowing how to create a business from the ground up, it’s really helpful to have people who are trained to coach you through it all,” Turnbaugh said.

Hatchery resources have proved extremely valuable in creating PolyVolunteers. 

Four of the five students involved in PolyVolunteers come from liberal arts backgrounds who, prior to their involvement in the Hatchery, had minimal experience with the startup scene.

“All of our team, besides our newest member, are liberal arts students, so we had no idea what goes into creating a business — or creating an app for that matter,” Soza said. “Being in the Hatchery has been very interesting and I think we have all found a new passion that we never thought we would even be interested in.”

PolyVolunteers is still in its early stages. According to Turnbaugh and Soza, their team is focusing on customer development, reaching out to the local community to ask what they would like to see in an app like PolyVolunteers. They’ll soon begin prototyping and hope to participate in Innovation Quest, a prototyping competition hosted by the CIE in the spring.

Turnbaugh and Soza envision a bright future for PolyVolunteers and hope to one day see their app used nationwide.

“We’re starting with Cal Poly and SLO because that’s what we know and what we’re close to,” Soza explained. “Big picture, we want to be able to take [PolyVolunteers] to other universities across the United States and across the world.”

As Turnbaugh explained, the fundamental goals for PolyVolunteers remain faithful to the startup’s core values: helping others and making an impact.

“Our overall hope is that this is a product that’s useful and bridges the gap between volunteer organizations and the students that want to give back.”

To keep up with PolyVolunteers and other CIE startups, follow us on social media.  Instagram | Facebook | LinkedIn | Twitter

By Dylan Grant

HotHouse coworker Alisa Reynolds has revolutionized the desk to improve wellness while doing office work. Founder of the company Buddhi Boxx, Reynolds invented the world’s first floor-sitting to a standing desk to combat health problems associated with stationary living. Innovative and mindful of holistic wellness in the workplace, Reynold’s attributes some of her best ideas to inspiration drawn from the HotHouse coworking space.

“I don’t think I could do what I do without the interaction that I find in the coworking space,” she said.

The CIE created a community coworking space with the goal of providing an exceptional work environment for entrepreneurs. Local professionals are guaranteed to maximize productivity with access to business consulting and a collaborative atmosphere.

“My reason for coming out of the home office and into the HotHouse coworking space was to be a part of the community that I am serving and that I work with,” said Reynolds. “There’s no reason to be in my house while I’m doing my work instead of interacting with the amazing minds of people in this city.”

Join a community of entrepreneurs in the heart of downtown San Luis Obispo by becoming a HotHouse coworker. Any business professional regardless of their affiliation with Cal Poly or a startup is more than welcome. Explore all-inclusive membership amenities and become a coworker. https://cie.calpoly.edu/coworking/

By Dylan Grant

A rough idea is the foundation of even the most successful businesses. Transforming innovative concepts into a reality often forces startups to run with minimal resources. SLO entrepreneurs know how to make things work on a budget. We’ve provided a list of 20 things you can do in SLO for $20 or under this summer. Pull from the activities below and make high-priced memories on a bootstrap income.

SLO County Farmers Market

Support our local farmers and enjoy fresh fruits, veggies and artisan goods at the market of your choice this summer. Munch on corn-on-the-cob while taking in the sound of vendor chatter and eclectic instrumentals. To pinpoint your favorite merchants and place your orders at farmers markets around SLO County, download the Arkitu app courtesy of our CIE incubator company.

Beer at the Pier

Monday evenings just got a little more fun. From 4:00 p.m. to 7:00 p.m., Baywood Park comes alive with live music, food and drink, a dancing lawn, fire pit and more. With bands and artists ranging from Roots Reggae to Afro Latin Groove to the keyboardist for U2, Beer at the Pier is for everyone. Grab your family, your friends and your lawn chairs for an evening of fun, free of charge.

Tour Mission San Luis Obispo De Tolosa

Come explore one of SLO’s most renowned landmarks! The Mission San Luis Obispo De Tolosa offers free, docent-led tours Monday through Saturday at 1:15 p.m. and Sunday at 2 p.m. Founded in 1772, this Spanish mission is located right in the heart of downtown SLO.

Morro Bay Skateboard Museum

Take a trip from the early 1930s to the present day. The Morro Bay Skateboard Museum’s collection of over 200 skateboards showcases every era in the sport’s history. Stop in and explore the evolution of skateboarding.

Sunset Drive-In

Warm summer nights in San Luis Obispo might be best spent tuned into a double feature at the iconic Sunset Drive-In. New films play seven nights a week at this charming outdoor theatre for a ticket price of $9. If you’re an early riser, swing by on Sunday mornings for a swap meet of goods and vintage knick-knacks.

Art After Dark

Wander through downtown SLO on the first Friday of every month to ponder the work of local artists. Beginning at 6:00 p.m. and wrapping up at 9:00 p.m., Art After Dark is a wonderful way to experience SLO culture and community.

Central Coast Kayak Rental

Hit the glassy waters of Shell Beach with the help of Central Coast Kayaks. Spend $20 for an hour of beautiful rock formation and aquatic exploration. Rentals open at 9:00 a.m. so bundle up for a tranquil paddling experience.

Full Day Surfboard Rentals

Spend the day catching waves on the shores of Pismo Beach for $20. Full-day surf and boogie board rentals are available at Pismo Beach Surf Shop. Enjoy chasing waves and swimming out to sea on a budget. Slip into a wetsuit to combat the Central Coast chill for an extra $10.

Morro Bay Stand Up Paddle Boarding

Test your balance with an hour of paddle boarding around Morro Bay’s four miles of smooth waters. If kayaking or surfing isn’t for you, stand up for $20 an hour paddleboarding.

The Central Coast Aquarium in Avila

Home to dozens of species, the Central Coast Aquarium in Avila Beach offers visitors a hands-on approach to marine appreciation. Take a few hours to meet a giant Pacific octopus along with sea stars, rock crabs, smooth hound sharks and a gumboot chiton. General admission is $8.

Charles Paddock Zoo in Atascadero

Walk up to a flamboyance of flamingos this summer at the Charles Paddock Zoo in Atascadero. Hundreds of species call this zoo home. Come give a warm hello to animals ranging from a Malayan tiger to the colorful Gila monster for the price of $7.

Moonstone Hunting

Get in touch with your inner treasure seeker on the shores of Moonstone Beach in Cambria. Hunt for rocks and enjoy the sight of harbor seals sunbathing on the coast. Venture downtown for an array of antique stores finds and grab a lunch to remember in The Cafe’s succulent garden.

Morro Bay Harbor Cruise

Bring your sea legs for a cruise around Morro Bay Harbor. Otters, sea lions and schools of jellyfish welcome you to climb aboard a Sub Sea Tour this summer for $20. Narrated tours last 45 minutes and offer below deck views of the harbor.

Piedras Blancas Light Station

Drive north for a self-led tour of the Piedras Blancas Light Station, a historic park and wildlife sanctuary. The light station is open to all hikers from 10:00 a.m. to 2:00 p.m. on July 25 and August 29. Click the link for more information on hiking guidelines and directions.

Avila Ridge Hike

Grab a sandwich from your favorite local deli and fill up your hydroflasks. Once you climb to the top of Avila Ridge, this steep hikes ocean views will keep you enjoying the sights for hours. Indulge in a picnic this summer at the top of one of SLO’s natural wonders.

The Pad Climbing Gym

Join SLO’s climbing community with a $ 15-day pass to the Pad Climbing Gym. Enjoy a work out at your own pace at this indoor rock climbing center. Plan your visit during staff hours from 11:00 a.m. to 10:00 p.m.

Sycamore Mineral Springs Resort and Spa

Hop on the phone and book yourself a private mineral hot tub under the stars in Avila. Sycamore Mineral Springs Resort and Spa provides a therapeutic outdoor experience for $15 a person Monday through Thursday. Rates rise to $20 a person over the weekend.

Avila Valley Barn

Fresh produce and delicious baked goods are waiting for you at Avila Valley Barn. Slurp up some homemade ice cream before catching a hayride this summer. This homestead offers fun for all ages with charming goodies and a petting zoo.

Chase a Waterfall

Take a trip to Big Falls Trailhead in Arroyo Grande for a serene waterfall vista. Close to four miles in and out, this brief hike yields a serious reward. Enjoy the natural sights but watch out for poison oak on your stroll towards roaring waters.

Oceano Beach Bonfires

No late night snack can beat an oozing marshmallow stuffed between graham crackers. Break out some kindling for a summer bonfire on the shores of the Oceano Dunes. Driving your car onto the sand costs $5, but entry is free for those willing to carry their wood onto the beach from the street. Beach hours are limited to 11 p.m. in Pismo and Grover.

Enjoy the entrepreneurial lifestyle on the Central Coast this summer without breaking the bank! Lack of funds can’t hold our innovators back from embracing the SLO entrepreneur lifestyle.