At the Center for Innovation and Entrepreneurship (CIE) we tend to highlight success stories of companies who follow the path of our programs. While these startup journeys are undoubtedly inspiring, there is no one-size-fits-all formula for success. The road to it is not a one-way path; it’s more like a complex network of intersecting routes — you just need to find yours. 

The following five Cal Poly alumni are examples of entrepreneurs who forged their distinctive paths to success. Their stories remain untold, not because they didn’t succeed but because they didn’t follow the traditional CIE success narrative. Nevertheless, we want to celebrate them because they are prime examples of resilience and the essence of entrepreneurship. 

By sharing their stories, we hope to inspire individuals who resonate with their journey. Maybe you are not a Business major or concentrating in Entrepreneurship but want to pursue building a startup — Esha Joshi demonstrates that it’s possible! Maybe your first startup doesn’t scale like you’d hoped — Kaitlyn Henry shows that the skills obtained from entrepreneurship will open the door to more opportunities. 

Becoming an entrepreneur is simple and where entrepreneurship can take you is limitless. 

Esha Joshi | How majoring in computer science led to a successful startup venture

Cal Poly College of Engineering (CENG) alumnus Esha Joshi had a passion for startups, leading her to explore entrepreneurship. 

“I was definitely very interested in doing something with startups — potentially even starting my own company — in college,” Joshi said.

In 2016, during her senior year, Joshi joined the Center for Innovation and Entrepreneurship (CIE) Hatchery. Her first startup, Repay, aimed to tackle the problem of inefficient reimbursement processes between businesses and their interviewees.

Joshi described this phase as both fun and educational, serving as a small precursor to running her own company.

The entrepreneurial skills she acquired during her time at the CIE became instrumental in her journey. Today, she is the co-founder of Yoodli, an app that leverages Artificial Intelligence (AI) to help users to build confidence while public speaking. 

“The CIE helps students acquire the tools, develop the skills and cultivate the mindset of an entrepreneur,” Joshi explained.

Joshi’s remarkable journey to Yoodli led to her receiving prestigious awards, such as GeekWire’s Youngest Entrepreneur of the Year in 2022 and Forbes 30 Under 30: Consumer Technology in 2023. She and her co-founder have successfully raised more than $7 million from investors, including Madrona Venture Group and Vulcan Capital.

Kieran Scandrett | How a horticulture startup led to a career in sales

Cal Poly Orfalea College of Business (OCOB) alumnus Kiernan Scandrett pitched his innovative idea during iQ in 2018 and won second place. His startup Clove was a pre-seed, consumer product, subscription box and premium cooking content company aimed at becoming the HelloFresh of gardening. 

After winning second place in iQ, Scandrett joined the Summer Accelerator.

Despite Clove’s inability to secure sufficient funding to continue, Scandrett considers running the company one of his “proudest moments.” 

Inspired by his experience at the CIE, his co-founder encouraged him to pursue a career in sales, recognizing that entrepreneurship is inherently about selling ideas and solutions.

“As an entrepreneur, you are always selling. That’s your life: selling people on your products and your solutions, but most importantly, just selling yourself to people,” Scandrett said. “So it was there and then, almost immediately after that meeting, that I decided that I was going to pursue a career in sales.”

With his entrepreneurship education and horticultural experience, Scandrett successfully progressed to the position of Head of Sales at Habitat Horticulture, a role he held for nearly four years. 

Scandrett’s message to aspiring entrepreneurs encourages those to believe in themselves and to not allow good ideas to go to waste.

“Believe in yourself and if you have trouble doing that, think about the person in your life who believes in you the most,” said Scandrett. “Try to bring that energy or manifest that same (confidence) in yourself.” 

Kaitlyn Henry |  How following her curiosity led to success with a career in investing

In 2016, Kaitlyn Henry, Cal Poly OCOB alumna, was involved in both the CIE’s Innovation Quest (iQ) and Summer Accelerator where she explored her AgTech startup, SpotDrop. 

Henry said the Summer Accelerator played a pivotal role in their startup. It allowed them to move swiftly and learn from their failures, Henry said. She described her time as “the most amazing experience.”

Her experience in the Summer Accelerator expanded her knowledge about Venture Capital.

“Everything that I had done up until that point — being the business counterpart to a technical founder or technical team — venture capital and investing in startups felt like an extension of that… It took the parts that I loved about both (of my prior) jobs, and I got to experience all of that on a broader scale every single day,” Henry explained.

In 2016, she was recognized as the Entrepreneurship Outstanding Senior of the Year among more than 300 students for her remarkable achievements in cross-disciplinary entrepreneurial collaboration within the CIE’s Incubator program.

Although SpotDrop didn’t achieve product-market fit, Henry emphasized that she “learned a lot along the way.” 

With the help of the entrepreneurial skills Henry developed during her time with the CIE, she is now the Vice President at OpenView, a venture capital and private equity firm, a role she has held for five years.  

Patrick Pezet & Matt Canepa | How free pizza led to the start of a successful business

Cal Poly OCOB alumni Patrick Pezet and Matt Canepa stumbled upon an idea that would revolutionize Major League Baseball—an innovative coffee pouch as a healthier alternative to chewing tobacco.

After Pezet and Canepa came up with the idea, they saw a flier on campus that read: “Have a Cool Idea? Free Pizza!” Not thinking too much into it and hungry for some free pizza, they decided to go and present their idea.  

To their surprise, people took a keen interest in their product, leading them to pitch their idea, Grinds Coffee, at iQ. They won the competition and received a $15,000 check.

Soon after, Grinds Coffee took off. 

“Free pizza literally got us in the door. That’s why we walked in. And then that community — the small community and mentorship around it — that’s why we exist today. That’s why we gave it a shot,” Pezet shared. 

In 2013, Pezet and Canepa pitched Grinds Coffee on Shark Tank, a popular reality show where wealthy investors calculate startups who pitch for funding. Grinds Coffee was featured in ESPN the Magazine, Entrepreneur Magazine and Fox Business Channel that same year.

Today, Grinds Coffee is a successful business with a product used in Major League Baseball and beyond. As of September 27, 2023, they had sold over four million cans.

“Don’t hold back a question, or a thought, or an idea because you’re unsure or not confident,” Pezet said. “Get involved and give it a shot.” 

CEO and founder of TractorCloud, Morgan Swanson, is plowing through conventional agricultural practices to cultivate a new era of efficiency with a tech savvy twist where crops meet code.

TractorCloud is developing a software, equipped with complementing hardware, which aims to provide farmers the ability to detect and predict maintenance needs to increase farming efficiency, Swanson said. The startup is creating a fitness app for tractors, allowing farmers to collect data on their tractors to ensure they are running effectively.

“I’m the type of person that if I see something in the world that I don’t think is right, I’ll generally do something about it,” Swanson said. “When I heard that farmers were having difficulty accessing the computers on the tractors they had purchased, that didn’t feel right to me. So I started trying to get access to those computers on the tractors that were at Cal Poly while I was a student there [and continued my journey to improve agricultural technology since].”

To make his vision into a successful business, the startup is participating in the Cal Poly Center for Innovation and Entrepreneurship’s (CIE) Incubator program, and he has long been familiar with the CIE. TractorCloud has been involved with the CIE and Cal Poly CIE Small Business Development Center (SBDC) since 2021 when TractorCloud joined the CIE Summer Accelerator program and became an SBDC client. Swanson said joining the Incubator after completing the Summer Accelerator did not feel like a decision; instead it felt more like a natural sequence.

The Summer Accelerator acts as a prerequisite to the Incubator Program, Swanson explained. Specifically, Swanson said the Summer Accelerator provides entrepreneurs a strong foundation on how to start and grow a business, which translates into knowledge on how to use the plethora of resources provided to them in the Incubator Program.

“When you’re in the Summer Accelerator you’re like a little kid running around and you don’t really know what things are, but by the end of the Accelerator you start to understand the way this world works,” Swanson said. “In the Incubator program you’re not going to have people telling you what to do. You’re ready to use their [CIE’s] resources and figure out how that’s going to fit in your journey. [To do that] you have to be comfortable with your identity as a company, and the Accelerator can help you develop that.”

One of the beneficial resources provided to startups throughout the program are the weekly meetings with lead consultants, each with varying areas of expertises, assigned to every startup to help guide and resolve issues and needs they are facing that week, Swanson said.

“I was really grateful that they [the consultants] were there when I was stuck on something. Having that person checking in with you is like something to keep you on track every week,” Swanson said. “All the mentors I’ve talked to have their own perspective they can help you with. I had a mentor named Ulrika Lidstrom, and she was awesome. Then when I didn’t feel like that was what I needed, I was able to transition to a different lead mentor. The Incubator is like insurance – something you can fall back on when you get stuck.”

Beyond supplying resources to help kickstart and propel startups into the market with networking opportunities, consultants and a physical work space, the Incubator program provides a community among entrepreneurs, Swanson said.

“If you’re struggling with finding people that are gonna give you emotional support and engagement with your company,” Swanson said, “you will find that the Incubator is a place where just by you being an entrepreneur is enough for you to get care and respect from the people that are involved.”

September marks the start of National Self-Care Awareness Month. While this is a reminder to reflect on the importance of self-care, mental health is important all year long. As an entrepreneur, it is easy to forget to prioritize oneself when in the midst of prioritizing a business.

Meeting one’s goals as an entrepreneur takes a lot of time and effort. Entrepreneurs often deal with unusual working hours, stressful decision-making, financial uncertainty, risk of failure and more. Prioritizing self-care is an integral part of creating a work-life balance, avoiding burnout and staying on track to sustained success.

Even during the busiest of times, entrepreneurs should carve out time to take care of themselves. Refocusing energy on oneself and revisiting the activities that provide joy can help create new energy, ideas, and productivity. 

Here is what the CIE community enjoys to prioritize self-care and avoid burnout: 

“Self-care is when I take 20-minute walks throughout my day,” Lynsey Fowler, SBDC Administrative Graphic Design Coordinator. 

“After work, I will do some kind of activity because I’ve been sitting still all day. I’ll go climbing, surfing or hiking,” Sydney Harrison, CIE Marketing and Communications Coordinator. 

“Making sure to take time for yourself and not get swept up in the hustle and bustle of doing your job. As entrepreneurs, we are very passionate about what we are working on. But at the end of the day, it’s still work, so it is important to do things that reenergize you and bring you joy,” Mccall Brinskele, founder and CEO of Mense.  

“Self-care means doing things that make me joyful throughout the day. That could be eating ice cream, dancing or talking to my parents and my brother,” Sarah Hirst, CIE Graphic Design Intern. 

“Being outdoors, being in nature,” Cory Karpin, CIE Interim Executive Director. 

“Clearing my social calendar and making sure that I have time to myself, at least an hour a day whether that’s scrolling on social media, listening to music or taking the long route to work from my car and just being outside,” Stephanie Zombek, CIE Marketing and Communications Manager. 

“Take a day off, plan it and make space for it. I try to get eight hours of sleep and go on runs if I feel antsy,” Avi Peltz, founder and CEO of TensorMaker. 

“I try and get some meditations in throughout the day. It definitely clears the level of thoughts that are circulating in my mind,” Ryan Meffert, founder and CEO of Double Helix Design.  

“Usually if I am working on projects or school work, I always make sure to take a break. I like to eat a lot of snacks while I’m working. Sometimes I like to go out and watch the sunset and spend time at the beach,” Abby Yue, CIE Videography Intern. 

“As a student, I like to prevent burnout by practicing meditation and breath work at home – that’s what I like to do to stay centered,” Libbie Stone, SBDC Videography Intern. 

“I try and get into this concept of anti-rivalry – not try and compare myself to others constantly. I need to show up for myself and achieve the things I set for myself. As soon as I compare myself to others, that is when the danger happens of burning out.” Kevin Meffert, Life Coach.  

“It is good practice to set reasonable hours to work. We usually have to work more than most people, but you should still set your work hours and when you are not available to be contacted,” Taylor Jenisch, founder and CEO of Burning Boat Productions. 

“Self-care means getting good rest, exercising and eating healthy food so that you can have energy to go about your day,” Samantha Moberly, co-founder and CEO of Social Spark.

National Read a Book Day is a time to celebrate our love for books and stories. In a world where 81% of us wish we had more time to read, this day offers a perfect opportunity to tackle our ‘to-read’ lists. Reading isn’t just an escape; it’s a wellspring of ideas and inspiration for entrepreneurs. 

Over the past year, over 74% of Americans have enjoyed at least one book, despite their busy lives. Electronic platforms make reading on the go easier, with nearly 20% of books read digitally. Whether you prefer physical books or digital screens, pick up the book at the top of your stack and embark on a literary adventure! 

This National Read a Book Day, let’s celebrate the deep connection between reading and entrepreneurship. Dive into a book that sparks your imagination and fuels your entrepreneurial spirit. 

Keep reading below to see what books the CIE community has been enjoying.

CIE Marketing & Communications Manager, Stephanie Zombek: A Gentle Reminder by Bianca Sparacino. 

Associate Professor of Innovation & Entrepreneurship, Tom Katona: Silence by Shusaku Endo. 

Director of Finance and Operations, Damon Watkins: Foundation and Empire by Isaac Asimov. 

CIE Videographer Intern, Abby Yue: Beartown by Fredrick Backman. 

CIE Marketing and Communication Coordinator, Sydney Harrison: Swell by Liz Clark.

CIE Graphic Design Intern, Sarah Hirst: Pride and Prejudice by Jane Austen. 

Innovation Programs Coordinator, Oliver Haas: Harry Potter Series by J.K. Rowling. 

CIE PR and Digital Marketing Intern, Schuyler Eley: The Girl with the Dragon Tattoo by Stieg Larsson. 

Co-founder and CEO of Horizen Tech, Owen Works: The Four Agreements by Don Miguel Ruiz. 

Co-founder of Té Piña, Benjamin Arts: Cut the Bullshit: The Truth About Sales and Marketing by Linus Ocasio. 

Co-founder and Chief Results Officer of Intersect, Jacob Hubert: $100M Leads: How to Get Strangers to Want to Buy Your Stuff by Alex Hormozi.

SBDC Assistant Director, Liz Fisher, and Co-founder of 2022 Summer Accelerator startup Ryde, Emily Gavrilenko: The Name of the Wind by Patrick Rothfuss. 

Digital Media Coordinator at San Diego Community Power, Alyson Smith: Tomorrow and Tomorrow and Tomorrow by Gabrielle Zevin.

From a young age, liberal arts and engineering graduate Avi Peltz has been intrigued by artificial intelligence (AI) and machine learning (ML). AI involves computer systems attempting to model and apply human-like intelligence, while ML, a branch of AI, focuses on using data and algorithms to replicate human learning.

“Machine learning was this shiny, cool new thing that seemed really powerful,” Peltz said. “I have always been curious about it.” 

Growing up in tech-savvy Berkeley, Peltz watched many demonstrations of computer vision models that could identify objects and images. He described it as “astounding.” He saw developers bringing “incredible” creations to life and aspired to be a part of that. 

Peltz has always been technically minded, he said. Throughout high school, he built different websites and computer games. He also worked on various robotic and ML projects. This quickly taught him how ineffective pre-existing tools were that are intended to help perform basic tasks. 

After growing irritated with the complexity of ML tools, he sought to create a solution. That is when he began building his startup, TensorMaker.

TensorMaker is a platform that makes building ML applications fast, easy and accessible to everyday developers.

“A lot of the impetus of wanting to build TensorMaker was my own frustrating process during ML projects and not having very helpful tools,” Peltz said. “I wanted to create a better user experience.” 

TensorMaker aims to streamline the ML pipeline — a series of steps including the development, deployment and monitoring of an ML model. TensorMaker guides users through this pipeline without needing any prior ML experience.

“Most people trying to build these types of tools are focusing on enterprise ML teams and making them more productive,” Peltz explained. “We’re focusing on everyday developers.” 

By making his technology accessible, Peltz is enabling technology companies in domains ranging from agriculture, manufacturing and life sciences to take advantage of the power of ML while still maintaining their focus on the core competency of their business.

After working on TensorMaker throughout college, he decided to compete in the Cal Poly Center for Innovation and Entrepreneurship (CIE) Innovation Quest (iQ). 

Innovation Quest is a competition that encourages student entrepreneurs to pursue their innovative ideas and help with the funding and resources needed to launch their ventures. 

TensorMaker was one of 14 finalists to pitch their startup at iQ 2023. Although he did not win the competition, iQ allowed him to develop more answers about his business, talk to potential users and do customer research, Peltz said. 

Following Innovation Quest, Peltz applied for the CIE Summer Accelerator. The Summer Accelerator is a program for Cal Poly students and recent alumni that provides them with mentorship, weekly workshops and $10,000 in seed funding. 

TensorMaker was one of the eight teams accepted to the program. 

“We received our first customer through the CIE community and without being here, we probably would not have had that relationship,” Peltz explained.

The CIE provided Peltz with not only the business language that he wasn’t initially confident in but also mentors who continue to lead him in the right direction, he said.

“Being in a space with people who are motivated to work on exciting projects motivates you to work even more,” Peltz said.

Over the course of the Summer Accelerator, TensorMaker worked on releasing its initial prototype. Peltz is eager to make his technology accessible to everyday developers and to explore the potential impacts of TensorMaker on a broader scale. 

“Whether it’s making agriculture more efficient and measured or being able to identify tumors in radiology scans, there are so many applications that can use these ML techniques and improve human well-being on the planet,” Peltz said.

TensorMaker, along with the rest of the 2023 Summer Accelerator cohort, will pitch their startup and showcase their progress at Demo Day on Sept. 8 at 4 p.m. at SLO Brew Rock. Tickets are available here.

Within the four walls of his childhood home in Hawaii, economics graduate Aidan Riehl embarked on an entrepreneurial journey, which is contributing to an environmental shift towards sustainability.

Sophomore year of college, Riehl wanted to create a business with a positive impact on the environment and society. However, he did not know what to address first. 

One day, as Riehl walked along the beaches of his hometown, he realized the problem was right in front of his face. The issue he dealt with daily was the alarming amount of plastic pollution around him. 

Growing up in Oahu, Hawaii, Riehl said he witnessed the effects of plastic pollution his whole life. Determined to make a difference, Riehl set his sights on tackling this issue and promoting a zero-waste lifestyle.

Riehl’s epiphany led him to ask the question, why don’t people shop sustainably or plastic-free? The answer became clear to him — the prices are too expensive. 

That is when the idea for Riehl’s startup, Ecoternatives, formed. 

Ecoternatives is an online marketplace that sells sustainable and plastic-free products at more affordable prices. 

As a one-man team, Riehl took time off from school, stayed in Hawaii and operated his business from his room. He bought $3,000 worth of products and shipped packages by himself. 

“I bought dressers from Craigslist and shoved soaps and lip balms in them,” Riehl said. “My mom would walk into my room and smell all the flora and sweet scents and think ‘This is not what a teenage boy’s room should smell like.’” 

Ecoternatives started growing through word-of-mouth recommendations, Riehl said. Then, he started sharing his website through social media channels and reached out to zero-waste nonprofits to help promote his business.

Over time, Ecoternatives evolved into not only a basic e-commerce store but also a community, Riehl said. 

“I’ve created such a cohort of people who are so passionate about this problem, who are very like-minded and who believe sustainability is too expensive,” Riehl explained. 

Riehl said Ecoternatives is different from other zero-waste stores because of his commitment to sourcing products. Unlike other zero-waste stores, Riehl does not settle for pre-vetted options. 

To find products for Ecoternatives, Riehl said he takes days researching the most affordable and sustainable options. He ensures that the product and its company follow strict social and environmental guidelines; for instance, energy-efficient sourcing, supply chain transparency and ethical labor practices. Finally, he tests the different products to see how they compare.

After working on Ecoternatives for two-and-a-half years, Riehl applied for the Cal Poly Center for Entrepreneurship and Innovation (CIE) Summer Accelerator. The Summer Accelerator is a program for Cal Poly students that provides them with mentorship, $10,000 in funding and other resources to help build their business. 

Ecoternatives was one of the eight teams accepted to the program. 

Riehl described the Summer Accelerator as an “amazing opportunity.” He appreciates the ability to speak with experts in different industries who help him better understand the parts of his business, he said. 

“The CIE has helped me grow Ecoternatives by connecting me with the right people at the right moments,” Riehl said. 

Ecoternatives is currently running a fulfillment center in Texas that ships orders to the United States, the United Kingdom, Australia and Canada. He has made $110,000 in sales with nine months of active business. Ecoternatives is also donating a portion of its profits to other zero-waste nonprofits with each order. 

Looking forward, Riehl wants to create his own sustainable products to sell on Ecoternatives for an even lower cost. 

Riehl aims to extend Ecoternatives beyond commerce. He wants to organize beach cleanups and educational workshops for kids on how the consumption of goods can affect the environment. 

“Working on Ecoternatives made me more optimistic about sustainability because I’ve learned all the positive things my business can do,” Riehl said. “I’m very excited to expand our overall environmental and societal impact and show people that we can make sustainability more affordable.”

Ecoternatives, along with the rest of the 2023 Summer Accelerator cohort, will pitch their startup and showcase their progress at Demo Day on Sept. 8 at 4 p.m. at SLO Brew Rock. Tickets are available here.

Zoetic Motion is a startup focusing on providing mobility support to people in physical therapy. Using artificial intelligence (AI) powered assistance, they are building a platform that allows patients to guide themselves through home exercises. The platform provides real-time feedback to patients by detecting and correcting their form during movements.

Zoetic Motion is making the recovery process more accessible and convenient, ultimately creating a better experience for patients, said Zoetic Motion founder and CEO Zeeshan Khan.

Khan thought of the idea for the startup while taking an Interdisciplinary Senior Design Project I Course (ENGR 463) at Cal Poly. Through the class, Khan partnered with other Cal Poly students to create Muscle Ninja, an attachable sensor that informs users of muscle activation during exercise.

Khan and his team brought the idea to the Cal Poly Center for Innovation and Entrepreneurship’s (CIE) Summer Accelerator program in 2021. 

The Summer Accelerator is a three-month program that provides hands-on mentorship and resources needed to build a business. To help grow startups, Accelerator participants gain access to $10,000 in seed funding. Muscle Ninja, now known as Zoetic Motion, was one of the nine startups accepted into the program in 2021. 

Through the Summer Accelerator, Zoetic Motion pivoted from a wearable hardware prototype to a software solution. Khan said the Summer Accelerator helped organize his team’s thoughts, explore more ideas, and de-risk their business. 

After completing the Summer Accelerator, Zoetic Motion joined the CIE Incubator and has been working to build out Zoetic Motion’s mission since then. 

“Since joining the Incubator program, I don’t think I would have had access to the same resources that I did,” Khan said. 

The Incubator allowed Khan to connect with people genuinely interested in his product and with real experience in the entrepreneurship world, he said. 

“It is a great, safe environment where there is someone there to check on your work, check on your progress, and help you stay accountable for the milestones that you set,” Khan explained. 

The Incubator has connected Zoetic Motion with various fundraising opportunities, including AngelCon, an annual pitch competition hosted by the Cal Poly CIE Small Business Development Center (SBDC) where six tech-driven startups compete to win more than $100,000 in equity-backed funding.

After leveraging resources from the Incubator, Khan said he felt more prepared to pitch in front of investors at the upcoming AngelCon event. 

Khan said he is excited to partner with various physical therapy clinics and clinicians. Zoetic Motion now has a business model that allows them to earn income through subscriptions while providing revenue back to the clinics. Khan said Zoetic Motion is now in the hands of users and is steadily gaining more traction.

Their team is giving back to their patients and clinics by making therapy more accessible and providing physical therapists with valuable insights into recovery outcomes.

In addition to providing Zoetic Motion a great setting to fail and receive feedback, the Incubator also allowed Khan to learn about his business and ultimately grow from it. 

“If you want to test yourself out or give yourself a challenge, entrepreneurship is the way to go, especially in the Incubator program,” he said. 

As material engineering senior William Burns was passing time watching Youtube videos, he stumbled across one in particular that caught his attention. Burns watched as the man in the video threw his kitchen scraps into a bucket, and out crawled protein-rich bugs that he used to feed his chickens.  

“I thought that it was the coolest idea – waste in and food out,” Burns said. “How can I make this into something larger?”

About one third of all food is thrown away, where it rots in landfills and produces methane which is very harmful to the environment, according to Burns. 

The YouTube video he watched inspired him to solve that problem. 

That is how his startup ENTEIN came to life. ENTEIN is utilizing food waste to grow insects as an affordable animal feed protein supplement. 

At ENTEIN, Burns and his co-founder Cameron Yartz, a mechanical engineering senior, are repurposing wasted food through insects. Over 15 days, larvae eat the wasted food. Then, Burns and Yartz harvest the larvae and turn them into highly nutritious and protein-rich animal feed, they explained. 

Burns met Yartz through their Introduction to Entrepreneurship (BUS 310) class and Customer Development (BUS 313) class. Although separate classes, their courses were conducted together. Over the course, they developed ENTEIN. 

Burns and Yartz are both passionate about keeping the environment healthy and sustainable. 

“Environmental damage is a problem that everyone will have to deal with at some point,” Yartz said. “It is not going to be one solution that solves this problem once and for all for everybody. It’s about making environmental choices in every area.” 

Burns grew up in Northern Oregon where there has been a lot of clear-cutting, deforestation and pollution in the waterways, he said. 

“I think moving forward, for our country and the world, we need to focus on sustainability or there won’t be anything left for our future generations,” Burns said. 

The co-founders want to become more environmentally friendly by producing a product that reduces the amount of waste stream in landfills which harms the environment. 

Feeling confident in ENTEIN, Burns pitched their idea at the Cal Poly Center for Innovation and Entrepreneurship’s (CIE) Innovation Quest (iQ). 

iQ is a competition that helps entrepreneurs develop their ideas into scalable companies by providing them with the necessary resources and funding. 

ENTEIN competed and won the Environmental Impact Award, receiving $5,000 in prize money. The Environmental Impact Award is awarded to the team whose innovation focuses on environmentalism and sustainability. 

Winning the environmental award validated the fact that their product is truly helpful for the environment, Burns explained. 

iQ propelled Burns and Yartz to apply for the CIE Summer Accelerator, a 13-week program that provides entrepreneurs with $10,000 in funding, mentorship and other resources to launch a company. 

ENTEIN was one of the eight teams accepted into the program. 

As a mechanical engineering major, Yartz said he felt intimidated to join the Summer Accelerator because he thought he would not have business skills to offer his team. However, he soon realized that many people in the program are not business majors. Yartz’s advisors also quickly helped him understand the business world and language, he said. 

“It’s been a joy to get involved in something outside of my comfort zone,” Yartz explained. “I feel like every time I sit down for a presentation or a lecture, I come away with immense knowledge.” 

Burns said he appreciates the CIE for providing them with resources and mentors that are willing to help with different aspects of their business including finances and marketing. 

“Any part of our business that we are having a little bit of trouble with, there is always someone to ask,” Burns said.  

By the end of the Summer Accelerator, Burns and Yartz hope to sell their product at local stores so that it can get into the hands of people who want to contribute to a more sustainable future. 

“The animal feed industry is one area that could use some change, and we believe that our solution is going to help improve environmental choices and make them accessible to all sorts of people,” Yartz said. 

ENTEIN, along with the rest of the 2023 Summer Accelerator cohort, will pitch their startup and showcase their progress at Demo Day, on Sept. 8 at 4 p.m. at SLO Brew Rock. Tickets are available here.

At 15 years old, computer science senior Luis Guzman was offered a unique opportunity to work in a party rental company for his uncle. From there, he used the money he earned to create his own mechanical bull rental business. 

Although hard work, Guzman enjoyed running his own company. He was so passionate about it that he encouraged his friend and now co-founder, Maricela Carrillo, to start her own business as well.

Carrillo, a mechanical engineering senior, took Guzman’s advice and created a photo booth rental company. After three months, her business took off. 

“As I started to take on more clients, I saw first-hand how messy communication with them could get,” Carrillo said. “Being a small business vendor, there was no way for me to upscale.”

Coincidentally, Guzman approached Carrillo with the same issues. Their businesses were spreading solely through word of mouth, it was hard to establish a customer base and the resources needed to grow their business were expensive. This made expanding very difficult, they said. 

Despite desperate attempts to find a solution to their rental business problems, they came out empty-handed. So, Guzman and Carrillo created their own answer, PlanForMí. 

PlanForMí is a startup that leverages artificial intelligence (AI) to simplify the event-planning process by easily connecting local vendors and customers. 

Their startup is tackling two big issues in the event-planning world: small vendors’ inability to grow because of limited ways to promote their company and customers struggling to find reliable vendors while staying within their budget.

Guzman and Carrillo have spoken to various planners, directors, and coordinators of events to gain insights into their event-planning process. They all mentioned how difficult it is to find vendors because there is no singular platform that compiles various vendors together.

PlanForMí streamlines the search for vendors, allowing customers to easily read reviews and compare options that are in their price range. It also provides a platform for vendors to scale their business by putting them in touch with new clients. 

What makes Guzman and Carrillo uniquely able to run their startup is their own experience in the event planning industry, they explained. 

“We’re not coming from a business background, we’re coming from our own personal vendor experience,” Carrillo said. 

Guzman started developing the idea for their startup in his Interdisciplinary Entrepreneurial Senior Design Project course (ENGR 465) class. He then joined the Cal Poly Center for Innovation & Entrepreneurship (CIE) Hatchery, an incubator program that gives students hands-on experience launching a company and mentorship to develop their entrepreneurial skills. 

Guzman said the Hatchery provided him with many resources as well as introduced him to the CIE Innovation Quest (iQ). iQ encourages entrepreneurs to pursue their innovative ideas and helps with the funding needed to launch their business.  

Guzman and Carrillo participated in iQ 2023. Although they did not win, Guzman described it as a “great experience.” 

“It was the first time we were getting feedback on our business model and on our target audience. It really helped us grow this idea,” Guzman said. 

Determined to apply their feedback and continue developing their idea, Guzman and Carrillo applied to the CIE Summer Accelerator, a 13-week program that gives entrepreneurs $10,000 in funding and other resources to help build their business. 

PlanForMí was one of the eight teams accepted to the program.

“The CIE has really helped solidify what direction our business model needs to take in order to thrive,” Guzman said. 

As an engineering major, Carrillo said that the CIE has helped her gain a better understanding of the business world. Just six weeks into the program, she said she has already grown “exponentially fast.” 

Through the Summer Accelerator, Guzman and Carrillo want to continue their customer development and eventually expand across California. 

The co-founders are excited to build a community between customers and vendors and make planning events just as enjoyable as the events themselves. 

“It’s more than just an event planning industry. It is a community where event planners and vendors can depend on each other and at the very end, we’re helping each other’s businesses grow,” Guzman said. 

PlanForMí, along with the rest of the 2023 Summer Accelerator cohort, will pitch their startup and showcase their progress at Demo Day, on Sept. 8 at 4 p.m. at SLO Brew Rock. Tickets are available here.

With a unique motivation to enable a safer and healthier drinking culture, industrial engineering graduate Owen Works, biomedical engineering graduate who is now pursuing his Master’s of Science (MS) in Biomedical Engineering Camden Ford and psychology senior Aynsley Ramsaur are joining forces to address irresponsible binge drinking. 

Their startup, DrinkWise, is developing a non-invasive, one-time-use SmartPatch that uses chemical sensing based on sweat to measure and estimate Blood Alcohol Content (BAC) levels. Their SmartPatch continuously monitors BAC over time which allows users to simply look at their arm and track their level of intoxication. 

Works first had the idea for DrinkWise while taking Innovation and Entrepreneurship Through Disruptive Technologies (BUS 408), where he learned about Smart Tattoos. 

Smart Tattoos are sensing interfaces that users place on their skin to help monitor different health metrics. 

Works was preparing to attend an upcoming music festival at the time which is considered a high-risk setting for high levels of alcohol consumption, according to the National Library of Medicine. 

“I had this idea: What if my friends and I had something we could put on our arm that monitored our alcohol levels?” he said. “It would help keep us safer.” 

Works decided to pitch his idea at the Cal Poly Center for Innovation and Entrepreneurship (CIE) Elevator Pitch Competition (EPC). EPC is a competition where students pitch startup ideas for a chance to win cash prizes. 

Works’ pitch for DrinkWise won the competition’s top prize of $1,000. That moment felt like validation for his idea and pushed him to pursue it more seriously, Works said. 

Not only did the EPC fuel Works’s desire to pursue DrinkWise, his understanding of alcohol abuse did too. While Works was in high school, his father suffered from alcoholism.  

“Having grown up around that, I was always a lot more conscientious of my own alcohol intake and habits,” Works said.

Fortunately, Works’s father is in recovery, but alcohol abuse is still a prevalent issue in the United States. Over 29 million people ages 12 and older had Alcohol Use Disorder (AUD) in the past year, according to the National Institute on Alcohol Abuse and Alcoholism.

Works believes a product like DrinkWise can enable people to track their alcohol use and help them make better decisions. 

Ford got involved with DrinkWise after it was promoted in his Biomedical Engineering Design (BMED 455) class, where he instantly became intrigued. 

“I’m a college student — we are all college students, and we definitely have seen what alcohol can do to people,” Ford said.

He thought the idea was relevant and wanted to help bring it to life. 

During Ford’s time in college and involvement in Greek Life, he said he has witnessed irresponsible use of alcohol.

This problem isn’t exclusive to Cal Poly. About 1 in 4 college students report academic consequences from drinking, including missing and falling behind in class, doing poorly on exams or papers and receiving lower grades overall, according to the National Institute on Alcohol Abuse and Alcoholism. 

College students’ alcohol use can lead to detrimental effects. In fact, 1,519 college students between the ages of 18 and 24 die from alcohol-related unintentional injuries each year, also according to the National Institute on Alcohol Abuse and Alcoholism.

Ford said he wants to “inspire” college students to better manage their alcohol consumption and reduce heavy drinking. 

Ramsaur became interested in DrinkWise after watching Works’ pitch at EPC. Ramsaur and Works later met in their Customer Development (BUS 313) class. She realized the potential of DrinkWise and joined the team as a co-founder. 

Ramsaur recognized the safety concerns that DrinkWise addresses, especially as a young woman. 

“If you’re walking home or getting in an Uber, knowing that you are drunker than you feel is really important,” Ramsaur said. “It’s important to be conscious of your body and how your body reacts to certain things.”

Women are at a greater health and safety risk when consuming alcohol than men, according to the National Institute on Alcohol Abuse and Alcoholism. 

The same study suggests that women are more likely than men to experience hangovers and alcohol-induced blackouts.

Ramsaur quickly saw how DrinkWise could help herself and other women become safer and healthier. 

In April of 2023, DrinkWise participated in Innovation Quest (iQ), a competition hosted by the CIE that encourages entrepreneurs to pursue their innovative ideas and a chance to win up to $30,000 in cash prizes. 

DrinkWise was one of 14 finalists to pitch their startup at iQ 2023. Although they did not win the competition, iQ allowed the co-founders to look at all the different aspects of their business and create an initial framework, Works said. 

Following iQ, the DrinkWise co-founders decided to apply to the CIE Summer Accelerator, a 13-week program that provides entrepreneurs with the resources to launch a real, scalable company. They were one of eight teams accepted to the program. 

“We’re all committed for a summer, get funding and we get all these crazy good mentors,” Works said. “There wasn’t anything I could think of that I would rather have done this summer.” 

Ramsaur and Ford expressed their gratitude towards the Summer Accelerator’s various resources and the opportunity to receive guidance from knowledgeable mentors.

“It has been the most amazing program I’ve ever been a part of,” Ramsaur said. 

By the end of the Summer Accelerator, the co-founders hope to finalize an accurate, usable and testable prototype. They are excited to save lives by promoting healthier drinking, they said. 

“We want to foster a culture where people have healthier habits and still have fun, but responsibly,” Works said.

DrinkWise, along with the rest of the 2023 Summer Accelerator cohort, will pitch their startup and showcase their progress at Demo Day, on Sept. 8 at 4 p.m. at SLO Brew Rock. Tickets are available here.