National Read a Book Day is a time to celebrate our love for books and stories. In a world where 81% of us wish we had more time to read, this day offers a perfect opportunity to tackle our ‘to-read’ lists. Reading isn’t just an escape; it’s a wellspring of ideas and inspiration for entrepreneurs. 

Over the past year, over 74% of Americans have enjoyed at least one book, despite their busy lives. Electronic platforms make reading on the go easier, with nearly 20% of books read digitally. Whether you prefer physical books or digital screens, pick up the book at the top of your stack and embark on a literary adventure! 

This National Read a Book Day, let’s celebrate the deep connection between reading and entrepreneurship. Dive into a book that sparks your imagination and fuels your entrepreneurial spirit. 

Keep reading below to see what books the CIE community has been enjoying.

CIE Marketing & Communications Manager, Stephanie Zombek: A Gentle Reminder by Bianca Sparacino. 

Associate Professor of Innovation & Entrepreneurship, Tom Katona: Silence by Shusaku Endo. 

Director of Finance and Operations, Damon Watkins: Foundation and Empire by Isaac Asimov. 

CIE Videographer Intern, Abby Yue: Beartown by Fredrick Backman. 

CIE Marketing and Communication Coordinator, Sydney Harrison: Swell by Liz Clark.

CIE Graphic Design Intern, Sarah Hirst: Pride and Prejudice by Jane Austen. 

Innovation Programs Coordinator, Oliver Haas: Harry Potter Series by J.K. Rowling. 

CIE PR and Digital Marketing Intern, Schuyler Eley: The Girl with the Dragon Tattoo by Stieg Larsson. 

Co-founder and CEO of Horizen Tech, Owen Works: The Four Agreements by Don Miguel Ruiz. 

Co-founder of Té Piña, Benjamin Arts: Cut the Bullshit: The Truth About Sales and Marketing by Linus Ocasio. 

Co-founder and Chief Results Officer of Intersect, Jacob Hubert: $100M Leads: How to Get Strangers to Want to Buy Your Stuff by Alex Hormozi.

SBDC Assistant Director, Liz Fisher, and Co-founder of 2022 Summer Accelerator startup Ryde, Emily Gavrilenko: The Name of the Wind by Patrick Rothfuss. 

Digital Media Coordinator at San Diego Community Power, Alyson Smith: Tomorrow and Tomorrow and Tomorrow by Gabrielle Zevin.

Within the four walls of his childhood home in Hawaii, economics graduate Aidan Riehl embarked on an entrepreneurial journey, which is contributing to an environmental shift towards sustainability.

Sophomore year of college, Riehl wanted to create a business with a positive impact on the environment and society. However, he did not know what to address first. 

One day, as Riehl walked along the beaches of his hometown, he realized the problem was right in front of his face. The issue he dealt with daily was the alarming amount of plastic pollution around him. 

Growing up in Oahu, Hawaii, Riehl said he witnessed the effects of plastic pollution his whole life. Determined to make a difference, Riehl set his sights on tackling this issue and promoting a zero-waste lifestyle.

Riehl’s epiphany led him to ask the question, why don’t people shop sustainably or plastic-free? The answer became clear to him — the prices are too expensive. 

That is when the idea for Riehl’s startup, Ecoternatives, formed. 

Ecoternatives is an online marketplace that sells sustainable and plastic-free products at more affordable prices. 

As a one-man team, Riehl took time off from school, stayed in Hawaii and operated his business from his room. He bought $3,000 worth of products and shipped packages by himself. 

“I bought dressers from Craigslist and shoved soaps and lip balms in them,” Riehl said. “My mom would walk into my room and smell all the flora and sweet scents and think ‘This is not what a teenage boy’s room should smell like.’” 

Ecoternatives started growing through word-of-mouth recommendations, Riehl said. Then, he started sharing his website through social media channels and reached out to zero-waste nonprofits to help promote his business.

Over time, Ecoternatives evolved into not only a basic e-commerce store but also a community, Riehl said. 

“I’ve created such a cohort of people who are so passionate about this problem, who are very like-minded and who believe sustainability is too expensive,” Riehl explained. 

Riehl said Ecoternatives is different from other zero-waste stores because of his commitment to sourcing products. Unlike other zero-waste stores, Riehl does not settle for pre-vetted options. 

To find products for Ecoternatives, Riehl said he takes days researching the most affordable and sustainable options. He ensures that the product and its company follow strict social and environmental guidelines; for instance, energy-efficient sourcing, supply chain transparency and ethical labor practices. Finally, he tests the different products to see how they compare.

After working on Ecoternatives for two-and-a-half years, Riehl applied for the Cal Poly Center for Entrepreneurship and Innovation (CIE) Summer Accelerator. The Summer Accelerator is a program for Cal Poly students that provides them with mentorship, $10,000 in funding and other resources to help build their business. 

Ecoternatives was one of the eight teams accepted to the program. 

Riehl described the Summer Accelerator as an “amazing opportunity.” He appreciates the ability to speak with experts in different industries who help him better understand the parts of his business, he said. 

“The CIE has helped me grow Ecoternatives by connecting me with the right people at the right moments,” Riehl said. 

Ecoternatives is currently running a fulfillment center in Texas that ships orders to the United States, the United Kingdom, Australia and Canada. He has made $110,000 in sales with nine months of active business. Ecoternatives is also donating a portion of its profits to other zero-waste nonprofits with each order. 

Looking forward, Riehl wants to create his own sustainable products to sell on Ecoternatives for an even lower cost. 

Riehl aims to extend Ecoternatives beyond commerce. He wants to organize beach cleanups and educational workshops for kids on how the consumption of goods can affect the environment. 

“Working on Ecoternatives made me more optimistic about sustainability because I’ve learned all the positive things my business can do,” Riehl said. “I’m very excited to expand our overall environmental and societal impact and show people that we can make sustainability more affordable.”

Ecoternatives, along with the rest of the 2023 Summer Accelerator cohort, will pitch their startup and showcase their progress at Demo Day on Sept. 8 at 4 p.m. at SLO Brew Rock. Tickets are available here.

As material engineering senior William Burns was passing time watching Youtube videos, he stumbled across one in particular that caught his attention. Burns watched as the man in the video threw his kitchen scraps into a bucket, and out crawled protein-rich bugs that he used to feed his chickens.  

“I thought that it was the coolest idea – waste in and food out,” Burns said. “How can I make this into something larger?”

About one third of all food is thrown away, where it rots in landfills and produces methane which is very harmful to the environment, according to Burns. 

The YouTube video he watched inspired him to solve that problem. 

That is how his startup ENTEIN came to life. ENTEIN is utilizing food waste to grow insects as an affordable animal feed protein supplement. 

At ENTEIN, Burns and his co-founder Cameron Yartz, a mechanical engineering senior, are repurposing wasted food through insects. Over 15 days, larvae eat the wasted food. Then, Burns and Yartz harvest the larvae and turn them into highly nutritious and protein-rich animal feed, they explained. 

Burns met Yartz through their Introduction to Entrepreneurship (BUS 310) class and Customer Development (BUS 313) class. Although separate classes, their courses were conducted together. Over the course, they developed ENTEIN. 

Burns and Yartz are both passionate about keeping the environment healthy and sustainable. 

“Environmental damage is a problem that everyone will have to deal with at some point,” Yartz said. “It is not going to be one solution that solves this problem once and for all for everybody. It’s about making environmental choices in every area.” 

Burns grew up in Northern Oregon where there has been a lot of clear-cutting, deforestation and pollution in the waterways, he said. 

“I think moving forward, for our country and the world, we need to focus on sustainability or there won’t be anything left for our future generations,” Burns said. 

The co-founders want to become more environmentally friendly by producing a product that reduces the amount of waste stream in landfills which harms the environment. 

Feeling confident in ENTEIN, Burns pitched their idea at the Cal Poly Center for Innovation and Entrepreneurship’s (CIE) Innovation Quest (iQ). 

iQ is a competition that helps entrepreneurs develop their ideas into scalable companies by providing them with the necessary resources and funding. 

ENTEIN competed and won the Environmental Impact Award, receiving $5,000 in prize money. The Environmental Impact Award is awarded to the team whose innovation focuses on environmentalism and sustainability. 

Winning the environmental award validated the fact that their product is truly helpful for the environment, Burns explained. 

iQ propelled Burns and Yartz to apply for the CIE Summer Accelerator, a 13-week program that provides entrepreneurs with $10,000 in funding, mentorship and other resources to launch a company. 

ENTEIN was one of the eight teams accepted into the program. 

As a mechanical engineering major, Yartz said he felt intimidated to join the Summer Accelerator because he thought he would not have business skills to offer his team. However, he soon realized that many people in the program are not business majors. Yartz’s advisors also quickly helped him understand the business world and language, he said. 

“It’s been a joy to get involved in something outside of my comfort zone,” Yartz explained. “I feel like every time I sit down for a presentation or a lecture, I come away with immense knowledge.” 

Burns said he appreciates the CIE for providing them with resources and mentors that are willing to help with different aspects of their business including finances and marketing. 

“Any part of our business that we are having a little bit of trouble with, there is always someone to ask,” Burns said.  

By the end of the Summer Accelerator, Burns and Yartz hope to sell their product at local stores so that it can get into the hands of people who want to contribute to a more sustainable future. 

“The animal feed industry is one area that could use some change, and we believe that our solution is going to help improve environmental choices and make them accessible to all sorts of people,” Yartz said. 

ENTEIN, along with the rest of the 2023 Summer Accelerator cohort, will pitch their startup and showcase their progress at Demo Day, on Sept. 8 at 4 p.m. at SLO Brew Rock. Tickets are available here.

At 15 years old, computer science senior Luis Guzman was offered a unique opportunity to work in a party rental company for his uncle. From there, he used the money he earned to create his own mechanical bull rental business. 

Although hard work, Guzman enjoyed running his own company. He was so passionate about it that he encouraged his friend and now co-founder, Maricela Carrillo, to start her own business as well.

Carrillo, a mechanical engineering senior, took Guzman’s advice and created a photo booth rental company. After three months, her business took off. 

“As I started to take on more clients, I saw first-hand how messy communication with them could get,” Carrillo said. “Being a small business vendor, there was no way for me to upscale.”

Coincidentally, Guzman approached Carrillo with the same issues. Their businesses were spreading solely through word of mouth, it was hard to establish a customer base and the resources needed to grow their business were expensive. This made expanding very difficult, they said. 

Despite desperate attempts to find a solution to their rental business problems, they came out empty-handed. So, Guzman and Carrillo created their own answer, PlanForMí. 

PlanForMí is a startup that leverages artificial intelligence (AI) to simplify the event-planning process by easily connecting local vendors and customers. 

Their startup is tackling two big issues in the event-planning world: small vendors’ inability to grow because of limited ways to promote their company and customers struggling to find reliable vendors while staying within their budget.

Guzman and Carrillo have spoken to various planners, directors, and coordinators of events to gain insights into their event-planning process. They all mentioned how difficult it is to find vendors because there is no singular platform that compiles various vendors together.

PlanForMí streamlines the search for vendors, allowing customers to easily read reviews and compare options that are in their price range. It also provides a platform for vendors to scale their business by putting them in touch with new clients. 

What makes Guzman and Carrillo uniquely able to run their startup is their own experience in the event planning industry, they explained. 

“We’re not coming from a business background, we’re coming from our own personal vendor experience,” Carrillo said. 

Guzman started developing the idea for their startup in his Interdisciplinary Entrepreneurial Senior Design Project course (ENGR 465) class. He then joined the Cal Poly Center for Innovation & Entrepreneurship (CIE) Hatchery, an incubator program that gives students hands-on experience launching a company and mentorship to develop their entrepreneurial skills. 

Guzman said the Hatchery provided him with many resources as well as introduced him to the CIE Innovation Quest (iQ). iQ encourages entrepreneurs to pursue their innovative ideas and helps with the funding needed to launch their business.  

Guzman and Carrillo participated in iQ 2023. Although they did not win, Guzman described it as a “great experience.” 

“It was the first time we were getting feedback on our business model and on our target audience. It really helped us grow this idea,” Guzman said. 

Determined to apply their feedback and continue developing their idea, Guzman and Carrillo applied to the CIE Summer Accelerator, a 13-week program that gives entrepreneurs $10,000 in funding and other resources to help build their business. 

PlanForMí was one of the eight teams accepted to the program.

“The CIE has really helped solidify what direction our business model needs to take in order to thrive,” Guzman said. 

As an engineering major, Carrillo said that the CIE has helped her gain a better understanding of the business world. Just six weeks into the program, she said she has already grown “exponentially fast.” 

Through the Summer Accelerator, Guzman and Carrillo want to continue their customer development and eventually expand across California. 

The co-founders are excited to build a community between customers and vendors and make planning events just as enjoyable as the events themselves. 

“It’s more than just an event planning industry. It is a community where event planners and vendors can depend on each other and at the very end, we’re helping each other’s businesses grow,” Guzman said. 

PlanForMí, along with the rest of the 2023 Summer Accelerator cohort, will pitch their startup and showcase their progress at Demo Day, on Sept. 8 at 4 p.m. at SLO Brew Rock. Tickets are available here.

With a unique motivation to enable a safer and healthier drinking culture, industrial engineering graduate Owen Works, biomedical engineering graduate who is now pursuing his Master’s of Science (MS) in Biomedical Engineering Camden Ford and psychology senior Aynsley Ramsaur are joining forces to address irresponsible binge drinking. 

Their startup, DrinkWise, is developing a non-invasive, one-time-use SmartPatch that uses chemical sensing based on sweat to measure and estimate Blood Alcohol Content (BAC) levels. Their SmartPatch continuously monitors BAC over time which allows users to simply look at their arm and track their level of intoxication. 

Works first had the idea for DrinkWise while taking Innovation and Entrepreneurship Through Disruptive Technologies (BUS 408), where he learned about Smart Tattoos. 

Smart Tattoos are sensing interfaces that users place on their skin to help monitor different health metrics. 

Works was preparing to attend an upcoming music festival at the time which is considered a high-risk setting for high levels of alcohol consumption, according to the National Library of Medicine. 

“I had this idea: What if my friends and I had something we could put on our arm that monitored our alcohol levels?” he said. “It would help keep us safer.” 

Works decided to pitch his idea at the Cal Poly Center for Innovation and Entrepreneurship (CIE) Elevator Pitch Competition (EPC). EPC is a competition where students pitch startup ideas for a chance to win cash prizes. 

Works’ pitch for DrinkWise won the competition’s top prize of $1,000. That moment felt like validation for his idea and pushed him to pursue it more seriously, Works said. 

Not only did the EPC fuel Works’s desire to pursue DrinkWise, his understanding of alcohol abuse did too. While Works was in high school, his father suffered from alcoholism.  

“Having grown up around that, I was always a lot more conscientious of my own alcohol intake and habits,” Works said.

Fortunately, Works’s father is in recovery, but alcohol abuse is still a prevalent issue in the United States. Over 29 million people ages 12 and older had Alcohol Use Disorder (AUD) in the past year, according to the National Institute on Alcohol Abuse and Alcoholism.

Works believes a product like DrinkWise can enable people to track their alcohol use and help them make better decisions. 

Ford got involved with DrinkWise after it was promoted in his Biomedical Engineering Design (BMED 455) class, where he instantly became intrigued. 

“I’m a college student — we are all college students, and we definitely have seen what alcohol can do to people,” Ford said.

He thought the idea was relevant and wanted to help bring it to life. 

During Ford’s time in college and involvement in Greek Life, he said he has witnessed irresponsible use of alcohol.

This problem isn’t exclusive to Cal Poly. About 1 in 4 college students report academic consequences from drinking, including missing and falling behind in class, doing poorly on exams or papers and receiving lower grades overall, according to the National Institute on Alcohol Abuse and Alcoholism. 

College students’ alcohol use can lead to detrimental effects. In fact, 1,519 college students between the ages of 18 and 24 die from alcohol-related unintentional injuries each year, also according to the National Institute on Alcohol Abuse and Alcoholism.

Ford said he wants to “inspire” college students to better manage their alcohol consumption and reduce heavy drinking. 

Ramsaur became interested in DrinkWise after watching Works’ pitch at EPC. Ramsaur and Works later met in their Customer Development (BUS 313) class. She realized the potential of DrinkWise and joined the team as a co-founder. 

Ramsaur recognized the safety concerns that DrinkWise addresses, especially as a young woman. 

“If you’re walking home or getting in an Uber, knowing that you are drunker than you feel is really important,” Ramsaur said. “It’s important to be conscious of your body and how your body reacts to certain things.”

Women are at a greater health and safety risk when consuming alcohol than men, according to the National Institute on Alcohol Abuse and Alcoholism. 

The same study suggests that women are more likely than men to experience hangovers and alcohol-induced blackouts.

Ramsaur quickly saw how DrinkWise could help herself and other women become safer and healthier. 

In April of 2023, DrinkWise participated in Innovation Quest (iQ), a competition hosted by the CIE that encourages entrepreneurs to pursue their innovative ideas and a chance to win up to $30,000 in cash prizes. 

DrinkWise was one of 14 finalists to pitch their startup at iQ 2023. Although they did not win the competition, iQ allowed the co-founders to look at all the different aspects of their business and create an initial framework, Works said. 

Following iQ, the DrinkWise co-founders decided to apply to the CIE Summer Accelerator, a 13-week program that provides entrepreneurs with the resources to launch a real, scalable company. They were one of eight teams accepted to the program. 

“We’re all committed for a summer, get funding and we get all these crazy good mentors,” Works said. “There wasn’t anything I could think of that I would rather have done this summer.” 

Ramsaur and Ford expressed their gratitude towards the Summer Accelerator’s various resources and the opportunity to receive guidance from knowledgeable mentors.

“It has been the most amazing program I’ve ever been a part of,” Ramsaur said. 

By the end of the Summer Accelerator, the co-founders hope to finalize an accurate, usable and testable prototype. They are excited to save lives by promoting healthier drinking, they said. 

“We want to foster a culture where people have healthier habits and still have fun, but responsibly,” Works said.

DrinkWise, along with the rest of the 2023 Summer Accelerator cohort, will pitch their startup and showcase their progress at Demo Day, on Sept. 8 at 4 p.m. at SLO Brew Rock. Tickets are available here.

Getting sick in college can seem inevitable. When students are living in close-quarters, sharing classroom spaces and constantly socializing with new people, germs are bound to spread. 

Eighty-one percent of Cal Poly students will experience sickness at least once in a three-month span, according to business administration senior Matthew Reis. In fact, catching a sickness is so common at Cal Poly that students coined a term for the epidemic: the Poly Plague. 

As a student and fraternity member at Cal Poly, Reis was in the midst of the college social scene. He experienced the anguish of the Poly Plague time and time again. 

“I was very sick all the time just from normal college activities,” he said. “I was getting tonsillitis and a lot of inflammation. My second year, I contracted mono.” 

Reis felt extremely frustrated with his persistent sickness and his inability to find a reliable cure. As a result, he took matters into his own hands and sought a solution. 

Through some research, Reis came across a recipe for a pineapple tea that worked as a natural remedy for a cough and cold. After making the drink for himself, he noticed his respiratory symptoms decreasing quickly. He compared his results to over-the-counter (OTC) medicine, for instance, NyQuil, and realized how much more rejuvenated he felt. 

Reis learned that OTC medicine simply suppresses one’s symptoms so people can sleep better, but does not truly contribute to a speedy recovery. Fortunately, because pineapples are packed with vitamins and minerals, they significantly support immunity. 

Soon enough, Reis’s friends noticed the pineapple tea fighting his stubborn sickness and winning. They urged him to make the beverage for themselves so that they could also avoid dreadful college sicknesses. 

“Eventually, I was thinking, it would be nice if I could make this something that I do, and other people benefited from,” Reis said. 

That is when he came up with the idea for his startup Té Piña, a company creating a pineapple-based beverage with vitamins, minerals and anti-inflammatory agents intended to help people recover from and prevent respiratory illnesses. 

Reis took his idea and pitched it at the 54-hour-long Cal Poly Entrepreneurs (CPE) event where developers, designers and innovators can meet for the first time and develop a business together. At the event, business administration senior Benjamin Arts watched Reis pitch and loved the idea. 

Arts felt that Té Piña was a “product with meaning that could actually change someone’s life and make them feel better.” 

After recognizing each other’s strong interest in Té Piña, they decided to become co-founders. 

Reis and Arts aim to create the perfect combination of ingredients that will make Té Piña a better option than alternatives like ginger shots, tea refreshers and caffeinated drinks. 

“Options such as Yerba Mate exist that provide customers with the facade of a healthy drink when in reality, it is just another energy drink. On the other side of the scale are health shots, where customers sacrifice taste for the benefits,” Reis explained. “Té Piña can fix customer’s pain by providing a beverage that is both healthy and delicious.”

Té Piña will be a beverage that is both mild in sugar content and adequate with the amount of caffeine, Reis said. 

So, how does Té Piña do it? Pineapple skins. Pineapple skins are what they use as their primary immune booster as they are packed with nutrients and vitamin C, Reis said. 

Feeling confident in their idea, the co-founders applied to the Center for Entrepreneurship and Innovation (CIE) Summer Accelerator, a 13-week extensive program that provides participants with mentorship, networking opportunities and $10,000 in seed funding to help grow their business. Té Piña was one of eight teams accepted into the program.

Reis explained that the CIE has been beneficial in helping him get in touch with the right people to get his idea off the ground.

 “The CIE will support you and has the resources to bring you up and help you pivot and adapt. That’s how they develop you as an entrepreneur,” Reis said. 

During the Summer Accelerator, the co-founders aim to finalize their recipe, establish a nutrition label and certify their product so they can sell Té Piña locally. 

“I hope that we can make Té Piña accessible, available and affordable for all students to solve their Poly Plague problems,” Reis said. 

Té Piña, along with the rest of the 2023 Summer Accelerator cohort, will pitch their startup and showcase their progress at Demo Day, on Sept. 8 at 4 p.m. at SLO Brew Rock. Tickets are available here.

Moving to a new city sounds invigorating, and it is, but this change can be just as difficult as it is rewarding. 

61% of young adults in their 20s are experiencing high levels of loneliness, according to software engineering graduate Parker Callison and mechanical engineering graduate Samantha Moberly. Of this 61%, many are graduates who moved to a new city after college, they said. 

As recent graduates themselves, Callison and Moberly understand just how daunting it can be to move away from one’s community and lose their support system. 

Callison experienced this first-hand after he took a couple of years off from college. When he returned to school, most of his friends had already graduated. Callison said he struggled to create new relationships. 

Additionally, Moberly regularly heard her friends in college express anxiety about how to meet new people post-grad and avoid feelings of loneliness. This anxiety stemmed from the fact that they would no longer be in classrooms or extracurriculars that surrounded them with people their age.

“Recent grads especially are experiencing this problem of loneliness and actively looking for a solution after they leave behind their college community,” Moberly said.

To create a solution to a problem that affected not only their friends but also themselves, Callison and Moberly teamed up to create their startup Social Spark, a social networking platform aimed to combat loneliness by helping recent college graduates create genuine friendships in their new cities. 

Through Social Spark, users can sign up for weekend-long events in their new city. Trained leaders will guide these groups through a range of fun and dynamic activities that will help create new friendships. These leaders go through scenario-based training where they are provided tips on how to facilitate conversations and create deeper conversations between strangers. 

They began developing their startup during their Interdisciplinary Entrepreneurial Senior Design Project course (ENGR 465), a team-based interdisciplinary senior design project that allows engineering and business students to collaborate and create new solutions to real-world problems.

Callison and Moberly explained that despite virtual connections through social media, people still feel lonely. Additionally, with the rise of remote jobs, many relocated graduates are creating very surface-level connections, they said. The co-founders wanted to create a healthier way for people to socialize, and that was through in-person events where deeper connections can be made. 

“We really did not want to just be an app that connects people virtually,” Moberly said. “We want to bring people in person because we think real friendships are made in real life, face-to-face.” 

After their senior project course, Callison and Moberly saw potential in their idea and applied to the Center for Entrepreneurship and Innovation (CIE) Summer Accelerator, a 13-week program that provides Cal Poly students and recent graduates with the resources needed to turn their startup ideas into real, scalable businesses. 

Social Spark was one of the eight teams accepted to the program.

“We feel so fortunate to have all the mentors around us to support us,” Moberly said. “It has been amazing so far, having such a great support system.” 

During the Summer Accelerator, Callison and Moberly aim to run several pilot events and gain valuable feedback. They hope to learn how to better facilitate friendships while creating events that are exciting and enjoyable, Callison explained. 

The co-founders said they look forward to Social Spark’s potential in tackling feelings of isolation.  

“If we can just help one person to feel less lonely, then that will be amazing on our end to get to see that impact,” Moberly said. 

Social Spark, along with the rest of the 2023 Summer Accelerator cohort, will pitch their startup and showcase their progress at Demo Day, on Sept. 8 at 4 p.m. at SLO Brew Rock. Tickets are available here.

Four Cal Poly seniors with a devotion towards the environment and the community came together to create a proactive solution for battery-caused fires in recycling facilities.  

They met as students through the Interdisciplinary Entrepreneurial Senior Design Project course (ENGR 465) which allows entrepreneurship students and engineering students to collaborate and create new solutions to real-world problems. 

Early in their senior project course, mechanical engineering majors Stefany James and Sydney Fairchild and business administration majors Penny Lane Case and Thaddeus Ziarkowski recognized each other’s passion for sustainability. 

“We all just met under this common goal of making the world better, cleaner and sustaining our resources,” Case said. 

Their startup, Nexstera Tech, is pushing the boundaries of material differentiation and detection through radar and transforming the way waste management operates. Their first product, Pyrottack, allows customers to detect lithium-ion batteries in the waste stream before they enter trucks and floors of recovery facilities.

According to Case, lithium-ion batteries can cause massive fires in recycling facilities that produce harm to the environment, people and resources. These damages cost over $1.2 billion in damages annually to the US and Canada alone, she said. 

Those working in recycling facilities are uncertain whether or not they will be safe, Fairchild explained: “At a moment’s notice, they have to stop sorting, stop doing whatever they’re doing, and become a firefighter for about five minutes, and that’s terrifying,” she said. 

Nexstera Tech is solving a real-world problem for hundreds, if not thousands, of people, Ziarkowski said. He described the potential impact of their technology as “exceptional.” 

After their senior project course, Nexstera Tech participated in Innovation Quest (iQ), a competition hosted by the Cal Poly Center for Innovation and Entrepreneurship (CIE) designed to help entrepreneurs grow their startup from an idea into a company. 

“Innovation Quest was absolutely awesome in terms of getting experience pitching,” Fairchild said. “We started realizing we’re going to get a lot of feedback very quickly within this program.” 

Nexstera Tech was one of 14 finalists to pitch their startup at iQ 2023. Although they did not win the competition, iQ allowed them to receive diverse opinions on their business, Fairchild said. 

Following iQ, the Nexstera co-founders decided to pursue their startup and apply to the CIE Summer Accelerator. They were one of eight teams accepted to the program. 

The Summer Accelerator is a 13-week program designed to give Cal Poly students and recent alumni the resources needed to launch a real, scalable company. 

“It’s awesome to get to work around people who are as enthusiastic about their work as we are,” James said. “It’s just very encouraging.” 

Towards the end of the Summer Accelerator, the co-founders are hoping to have a fully functioning prototype that will be used by a recycling facility. This way, they can continue their efforts to become more responsible with the disposal of waste and keeping recycling facility members safe. 

“Protecting these people who I care about genuinely, even if I don’t know them, and the environment at the same time has just propelled me to work with these amazing people as we continue on this journey,” Case said. 

Nexstera Tech, along with the rest of the 2023 Summer Accelerator cohort, will pitch their startup and showcase their progress at Demo Day, on Sept. 8 at 4 p.m. at SLO Brew Rock. Tickets are available here. 

During her first semester of medical school, Rose Badrigian was shocked to learn that 70% of physicians show some level of implicit bias against people of color.

She learned that statistic in class and was then asked to take a test that would uncover her own implicit biases. After she and her classmates completed the test, the instructor simply moved on to a new topic.

Badrigian was taken aback, surprised that the instructor didn’t address how to mitigate implicit biases — so she spoke up and told the instructor just that.

“I said, ‘Can you explain to me why we are taught that this is clearly a huge problem, but you’re not teaching us a single thing about how to not perpetuate that problem?’” Badrigian recounted.

Questioning the status quo was second nature to Badrigian, whose undergraduate involvement in the Cal Poly Center for Innovation and Entrepreneurship (CIE) taught her the epitome of the entrepreneurial mindset — identify the problem and figure out how to solve it. 

“Really successful companies and ideas are the ones who don’t try to fix the wheel. They’re the ones who are like, ‘We don’t need wheels, we can have hoverboards,’” Badrigian said. “My time at the CIE got me really comfortable being like, ‘This is a better option.’”

Badrigian participated in the CIE Summer Accelerator in 2018. The Accelerator is an intensive, three-month program that connects Cal Poly students and recent graduates with the resources needed to build a business, including $10,000 in seed funding. 

Badrigian joined the Summer Accelerator as the founder of BooBees, a startup creating sustainable surf wax. In addition to providing an eco-friendly alternative to petroleum-based surf waxes, BooBees set out to empower women in the male-dominated surf scene.

The Summer Accelerator was a rapid introduction to entrepreneurship for Badrigian, who studied biology as an undergraduate. The program introduced her to “the beauty of entrepreneurship,” she said, and proved that “if you can imagine it, there’s a need for it and it doesn’t already exist, you can create it.”

Badrigian eventually decided to step away from BooBees in order to focus on medical school. However, she never lost her entrepreneurial mindset, which she said is like “a flame that will never stop burning.”

Entrepreneurship can be beneficial to practitioners of any discipline, not just business professionals — as Badrigian demonstrated by applying her entrepreneurial thinking to medicine.

Now in her third year of medical school, Badrigian said she’s noticed several problems in the medical space that could be solved with innovation. She keeps a list of startup ideas that could address the problems she identifies.

“I’ll be forever grateful for everything that I learned through the CIE because it’s so applicable, especially in a field like medicine,” Badrigian said.

Shaun Tanaka, also CIE alumnus, is applying entrepreneurship in another unlikely industry — lawmaking.

Unlike Badrigian, Tanaka never planned to pursue a postgraduate degree. He originally intended to enlist in the military directly after completing his bachelor’s degree in marketing. He enlisted in the Army Component of the California State Guard and served while earning his undergraduate degree, intending to pursue a military career after graduation.

“I thought that four years of school was enough for me,” Tanaka said. “But eventually, I found myself in the field of entrepreneurship and innovation.”

Also as an undergraduate, Tanaka founded a startup now known as Castle Innovations LLC. The startup is developing a firearm safety device for AR-15s, which is now patented. The current iteration of the device, called the CastleLock, uses high-speed biometric locking technology to secure AR-15s from unwanted users and negligent discharges. 

Tanaka brought the original idea for the CastleLock, known then as the GripSafe, to the CIE. He pitched the startup at the CIE’s annual Innovation Quest (iQ), a high-stakes competition where Cal Poly students present their innovations to a panel of judges for the chance to win thousands of dollars. Tanaka won the third-place prize of $5,000.

Tanaka then brought Castle Innovations LLC to the CIE Summer Accelerator after he graduated from Cal Poly.

Instead, with the help of the California Military Department GI Bill, he chose to pursue a master’s degree in public policy.

Cal Poly’s Master of Public Policy program teaches students to approach government and law from an analytical standpoint. Tanaka said he wanted to enroll in the program in order to learn how to navigate the complex legislation in the firearm safety space.

“It was pragmatic for what I was doing with the business,” Tanaka said.

Working in a startup prepared Tanaka to tackle the heavy workload that comes with a master’s program. He improved his time management skills throughout the Summer Accelerator, which he said “acclimated (him) to being busy.”

There are technical similarities between public policy and entrepreneurship, Tanaka said when comparing policy research to market research. He said the biggest similarity between the two, however, is that both are a people-first field.

“Entrepreneurship teaches you the value of people,” Tanaka said. “Being in firearm safety, we’re working with people that are very pro-gun, very anti-gun. However, just like in policy, you have to find a way to meet in the middle.”

Tanaka said he believes practicing entrepreneurship but pursuing an education in a different discipline can be beneficial to founders — and learning about entrepreneurship can be beneficial to anyone, even those with no plans of starting their own business.

“Experimenting with entrepreneurship can be a very valuable thing,” Tanaka said. “If you’re in college and you don’t inherently know what you want to do, entrepreneurship is a great start.”

Vetama is a mobile veterinary franchise that provides a convenient pet care option for both animals and their owners. The startup supports veterinarians’ and technicians’ personal success by allowing them to practice independently. 

 The idea for the business originated after co-founder and Cal Poly animal science graduate Jacob Wright shadowed two veterinarians, who soon became his business partners. They discussed the harsh future of the veterinarian industry due to poor quality of life and corporate constraints. Their goal was to find potential ways to help empower future veterinarians. 

 While working together in their mobile veterinary practice, the co-founders sparked the idea of using their mobile practice as a template and soon developed a franchise model. 

 A year later, after Wright received his Masters of Business Administration from Cal Poly, he and his co-founders, Dr. Raffy Dorian and Dr. Daniel Gutman, created Vetama. 

 Vetama provides consulting and coaching to help veterinarians run their own business when, how and where they want. 

 Shortly after founding Vetama, the co-founders joined the Cal Poly Center for Innovation and Entrepreneurship (CIE) Incubator, a two-year program that provides everything necessary for early-stage companies to develop into successful enterprises. The program connects entrepreneurs with resources including mentorship, networking events and funding opportunities.  

 Before joining the Incubator program, Wright said that Vetama had minimal sales, few leads and no exposure to veterinary conferences. The Incubator connected Wright to the proper resources and mentorship to develop their entity into a growing business.

 “The doors just kept opening, it’s almost overwhelming,” Wright said. “You get to talk to crazy smart people, and they offer their time essentially for free for you to pick their brain.” 

 Wright said participating in the Incubator created a sense of community, as well as several opportunities to receive advice from fellow entrepreneurs. 

 “You’re going through the same stress of fundraising, you’re going through the same stress of not knowing, literally not having any templates or anything created for your customers and being around other people in the same situation yields more creative ideas,” Wright explained. 

 Vetama is currently working on developing a new role for technicians to offer ambulatory services in their area. They’ve also recently launched their first location in Salem, Oregon and plan on debuting their second location by July.

Past Incubator participants advised Wright that the more he puts into the program, the more he will get out of it. 

“That could not be more true,” Wright said.